Experience the Force of the league’s most dominating players. The concept of this feature was that each player’s powers come from a mind-body connection. This connection creates a larger-than-life Force of Nature controlling the wind, rain and other elements, with the potential to destroy anything in their path. Each player’s interactive poster features three interdependent components: MIND: How they infuse the Force-style into their mental game. BODY: Dominating on-court. SOLE: Elemental product features.

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Own the sky in the most aggressive Nike Shox basketball shoe yet. This feature continued on the Nike Flight airport concept that began with the Shox VCIV. This time around Jermaine O’Neal, Shawn Marion and Andrei Kirilenko do the high-flying while demonstrating the latest in Nike Shox technology.

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